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Privacy Policy


Protecting the privacy and security of your personal information is important to us. We collect no personal information about you when you visit our website unless you choose to provide that information to us.


During your visit as you browse through our website, read pages, or download information, we automatically collect and store the following anonymous information about your visit:

  • the date and time you access our site;

  • the pages you visit on our site;

  • if you navigate to our site by clicking a link, the location of that link;

  • the technical capabilities of the computer you use to access our site;

  • the internet service provider you use to connect to our site (for example “companyX.com” if you have a commercial internet account, or “universityX.edu” if you connect from a university); and

  • the IP address (a number automatically assigned to your computer whenever you are surfing the internet) from which you access our site.

We use this information, in the aggregate, to make our website more useful to visitors — to learn about the number of visitors to our site and the types of technology used, to detect operational problems, and to improve the website’s overall security.


Personal Information. We do not collect personally identifiable information unless you choose to provide it to us. If you voluntarily provide us with personal information, for example by sending an e-mail or by filling out a form and submitting it through our website, we primarily use that information to respond to your message and to help us provide you with the information or services that you request.


Write to us:

Internet Services

Ford Firm

P.O. Box 20468

Tuscaloosa, AL 35402


Yes. We use cookies and other technologies to ensure everyone who uses FordFirmLaw.com has the best possible experience. Cookies also help us keep your account safe. By continuing to visit or use our services, you are agreeing to the use of cookies and similar technologies for the purposes we describe in this policy.

What is a cookie?

A cookie is a small file placed onto your device that enables FordFirmLaw.com features and functionality. For example, cookies enable us to identify your device, secure your access to FordFirmLaw.com and our sites generally, and even help us know if someone attempts to access your account from a different device. Cookies also enable you to easily share content on FordFirmLaw.com and help us serve relevant ads to you.

When does FordFirmLaw.com place cookies?

We use cookies on our site and mobile applications. Any browser visiting these sites will receive cookies from us. We also place cookies in your browser when you visit non-FordFirmLaw.com sites that host our plugins, if any, or tags.

What types of cookies does FordFirmLaw.com use?

We use two types: persistent cookies and session cookies. A persistent cookie helps us recognize you as an existing user, so it's easier to return to FordFirmLaw.com or interact with our services without signing in again. After you sign in, a persistent cookie stays in your browser and will be read by FordFirmLaw.com when you return to one of our sites or a partner site that uses our services (for example, our sharing or job application buttons). Session cookies only last for as long as the session (usually the current visit to a website or a browser session).

Which FordFirmLaw.com entity is using cookies?

If you reside in the United States, Ford Firm will be responsible for your personal data provided to, or collected by or for, our Services.

What are cookies used for?

Cookies can be used to recognize you when you visit FordFirmLaw.com, remember your preferences, and give you a personalized experience that's in line with your settings. Cookies also make your interactions with FordFirmLaw.com faster and more secure. Additionally, cookies allow us to bring you advertising both on and off the FordFirmLaw.com sites and bring customized features to you through FordFirmLaw.com plugins such as our "Share" button.

Categories of Use Description

Authentication If you're signed in to FordFirmLaw.com, cookies help us show you the right information and personalize your experience.

Security We use cookies to enable and support our security features, and to help us detect malicious activity.

Preferences, features, and services Cookies can tell us which language you prefer and what your communications preferences are. They can help you fill out forms on FordFirmLaw.com more easily. They also provide you with features, insights, and customized content in conjunction with our plugins, if we have any. You can learn more about plugins in our Privacy Policy.

Advertising We mainly use cookies to show you relevant advertising both on and off the FordFirmLaw.com site. We may also use a cookie to learn whether someone who saw an ad later and visited and/or took an action (e.g. downloaded a white paper or made a purchase) on the advertiser's site. Similarly, our partners may use a cookie to determine whether we've shown an ad and how it performed, or provide us with information about how you interact with ads. We may also work with a partner to show you an ad on or off FordFirmLaw.com, such as after you've visited a partner's site or application. We use cookies to promote FordFirmLaw.com only.

Performance, Analytics, and Research Cookies help us learn how well our site and plugins perform in different locations. We also use cookies to understand, improve, and research products, features, and services, including when you access FordFirmLaw.com from other websites, applications, or devices such as your work computer or your mobile device.

What is Do Not Track (DNT)?

DNT is a concept that has been promoted by regulatory agencies such as the U.S. Federal Trade Commission (FTC), for the Internet industry to develop and implement a mechanism for allowing Internet users to control the tracking of their online activities across websites by using browser settings. The World Wide Web Consortium (W3C) has been working with industry groups, Internet browsers, technology companies, and regulators to develop a DNT technology standard. While some progress has been made, it has been slow. No standard has been adopted to this date. As such, LinkedIn does not generally respond to "do not track" signals.

How are cookies used for advertising purposes?

Cookies and other ad technology such as beacons, pixels, and tags help us serve relevant ads to you more effectively. They also help us provide aggregated auditing, research, and reporting for advertisers, understand and improve our service, and know when content has been shown to you. Note: Because your web browser may request advertisements and beacons directly from third party ad network servers, these networks can view, edit, or set third-party cookies, just as if you had requested a web page from their site. Ads served by FordFirmLaw.com may also set third-party cookies.

If you are logged in on FordFirmLaw.com or another Service that references this Cookie Policy or browsing a third party partner site of FordFirmLaw.com and one of our cookies on your device identifies you, your usage (such as your browsing behavior) and log data (such as your IP address), will be associated by us with your account. We also use aggregate data from third parties and data from your profile and FordFirmLaw.com activity.

FordFirmLaw.com may still continue to log your interaction with our services on that browser for up to 30 days in order to generate usage analytics for our services, which analytics we may share in aggregate form with our advertising customers.

Unless you clear these cookies from your browser, we may use this information to:

  • provide more relevant, interest-based advertising

  • provide aggregate reports of ads activity to advertisers and websites hosting the ads

  • help website and app owners understand how visitors engage with their sites or apps

  • detect and defend against fraud and other risks to protect users and partners

  • improve our products

We do not provide any personal information that we collect to advertisers unless you have given us permission to do so. You can opt-out of interest-based advertising from our customers, as well as our customers' advertising on FordFirmLaw.com based on data collected through third party sites, by adjusting your settings. Please note that opting out will not remove advertising from the pages you visit; it will mean that the ads you see may not be matched to your interests.

What third-party cookies does FordFirmLaw.com use?

We use a variety of third-party cookies depending on the service we are using at the time to deliver advertisements. Please note that the names of cookies, pixels, and other technologies may change over time. Please also note that companies and other organizations that sponsor pages on FordFirmLaw.com may use cookies, pixels, or other technologies on their FordFirmLaw.com pages to learn about your interest in them.

Controlling cookies

Most browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalized to you. It may also stop you from saving customized settings like login information.

What to do if you don't want cookies to be set or want them to be removed?

If you don't want us to use cookies when you visit FordFirmLaw.com, you can opt-out of some cookies on your settings page. In order for us to recognize that you have opted out of cookies, we have to place our FordFirmLaw.com opt-out cookie on your device so we can know not to set other FordFirmLaw.com cookies the next time you visit. If you do not want to receive cookies, you can also change your browser settings on your computer or another device you're using to access our services. If you use FordFirmLaw.com without changing your browser settings, we'll assume that you're happy to receive all cookies on the FordFirmLaw.com website. Most browsers also provide functionality that lets you review and erase cookies, including FordFirmLaw.com cookies. Please note that the FordFirmLaw.com site will not work properly without cookies.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit wikipedia.org, www.allaboutcookies.org, or www.aboutcookies.org.

The person responsible for this site is Randal S. Ford, principal of FORD FIRM. He can be reached at Post Office Box 20468, Tuscaloosa, Alabama 35402 or at Randy@fordfirmlaw.com